• Cynthia Harder

The Value Of Your Time As An Entrepreneur

Updated: Jun 11

You do a lot for your business, like, a whole lot. But, have you ever considered that you could do so much more if you had someone else helping you?


When you're used to doing everything in your business, it can be both exciting and frightening to realize you simply cannot keep doing it all on your own as your business grows. Here's the thing - you don't have to feel bad about not doing it all on your own! As a society, we've glamorized busyness to the point where we think that you must be busy to be important - but running your own successful business can feel easy. I mean, isn't that actually the goal? Didn't you decide to start your own business so that you could have freedom and make your own choices?


Time is truly our most valuable non-renewable resource, so decide what is worth your time and what isn't. The most successful business owners allow themselves to be supported. Letting go not only feels incredibly freeing but it can also help you fall in love with the purpose of your business all over again.


Outsourcing Back-end Work


If you get stuck behind the scenes keeping the wheels turning in your business, then you’re probably missing out on a lot of other work and opportunities. How much time could you dedicate to your services and offerings if someone else were scheduling your social media posts, sending out newsletters, and updating your website for you?


Investing in support for these types of tasks will help you focus on growing your business in other areas where you can't be replaced! While all tasks in your business are important, nothing is more important than connecting with your clients.


Giving More to Your Clients


What would happen if more of your time went directly towards loving your clients and audience? Would your clients feel more supported by you? Would you feel more inspired to create awesome new content? Would you make more sales? Think about all of the time you spend working on tasks you could outsource - is that time better spent in the back-end or on your clients?


Using your time wisely is an integral part of owning a business. Understanding which tasks to outsource can save you time and money, plus it can enhance your customer experience!


Enhancing Your Client Experience


People choose to work with you because they connect with you! Your clients' experience will be enhanced when you show up refreshed and fully present for them (and yes, they know the difference!). Your virtual assistant can help ensure that your clients feel supported from the minute they choose to work with you by flawlessly setting up systems so that your customer journey is smooth sailing. Let your clients become raving fans who will not be able to keep quiet about how amazing your services are.


Outsourcing is the key to scaling while still providing exceptional support to your clients; in order to grow your business to the next level, it's time to start outsourcing tasks that no one will know (or care) if you personally do or not. Bonus Tip: When you hire a VA, make sure they have expertise in areas that are not in your zone of genius or that you just don't find joy in!


Time is Money


I hope you now realize how valuable your time is as an entrepreneur and stop spending it on tasks that could be done by someone else. Whether the idea of outsourcing makes you feel guilty or out of control, realize that your time is precious and you're only limiting your business by trying to do everything on your own. Invest your own time wisely and invest in expert VA support as you scale your online business.


Hop on a free call with me today to see how my team can ease your mind and support your business growth.